How To Get Your Website At The Top?

Author:Arvind Prakash Sharma
So, you have built your own website about your business and truly believe that this is the right channel to drive all the ‘right kind of business queries’ to you? Is it right? Perhaps not! Building a website is not just about cement and mortar, it takes lots and pots of thought process to know who your target audience is and what you want to achieve out from your website. A good web design and a web host company can certainly do wonders. On the contrary, it may be just the other way around. It is imperative to know how you should build your website and actually know what your web hosting company is offering you. In today’s world nobody wants to be cheated!

Among so many web host companies, choosing the right one becomes really tough. There are few factors that need to be checked before hiring any such service provider that are:

Reliability– It’s not a common nonsense people speak when they say that few websites just would not open! After all, the websites, perhaps, are not to be blamed - the web hosting companies that are hosting the sites may be the culprit. It is always better to do some research work about the hosting company to know how many customers they provide their services to and their uptime guarantee. You would no t want your company’s website to be part of a common man’s gossip!

Speed, Space and Bandwidth– Speed does matter – especially when someone has to access your website and download the stuff you want them to. It is absolutely imperative to find out about your website hosting server’s speed – no body would appreciate a congested and clogged network. Also, to build a website and hosting it, a server requires dedicating a certain amount of space. It would be wise to know and confirm the amount of space the server is providing, and also the facility of increasing the space. Bandwidth also plays a crucial role for the betterment of your website. It is simply not wise to go for a limited and a fixed bandwidth. When it comes to your website, ensure that you have all the specifications you require, from sub-domains, databases and scripting language support, to the platform on which the website will be hosted on.

Security– This is one of the top-most concerns while choosing a website hosting company for your website. Viruses, spams, worms, trojan horses etc., can unleash a monster that can devastate your website as well as your business. You would not want to spend your night thinking and worrying about such factors! It is important to check out your web host company’s security features. What tools and features your website host company provides, will determine the overall security of your website. Most of us get sick and tired of unlimited number of unwanted mails. So it’s better to check how your hosting company filters the unwanted or ‘spam’ messages. Few sites blacklisted by major search engine companies should not be hosted by the website hosting company, you plan to choose. There can be serious repercussions just due to those sites being hosted by your web host server (your own website may be blacklisted!).

Control Panel provided by the website hosting company - Being a website owner, the onus lies on you to manage the web server provided by your web host company, install scripts and facilitate other services like email etc. A good control panel would give you a tool to control access to your website, create and configure mailboxes, sub-domains, parked domains, ftp accounts, files, etc.

Geographic location of the web host server – It’s a bit weird to think that the geographic location of the website host server might actually affect your site ranking. However, if we look at the complexities of the ways a search engine ranks your site; it is definitely going to be an eye opener! The search engines know where your Web site is hosted, and they are ranking your site according to domain extension and website (server) geographic location. Otherwise why would we have websites with sitename.co.uk, sitename.com, sitename.co.in etc.!

Add-on SEO help – Some hosting companies provide you with SEO help facilities, reducing the costs of hiring a SEO expert to incorporate SEO features in your websites to get a good ranking in the major search engines like Google, Yahoo and MSN. This facility can be a good add-on to get the traffic to your site going smooth and strong.

A glance into the world of Web Hosting Services

Author: Smita Mathur
Web hosting is a service that allows an organization to list their web site on the World Wide Web (Internet). The web hosting service is solely Internet based, providing the client with space on a server, where the webmaster can store his data of the site. These servers provide Internet connectivity to the web site normally in a data centre.

The scenario has changed drastically than it was few years back. With globalization, the latest technologies and bandwidths are getting more ubiquitous and economical, thus reducing the cost of web hosting, which was previously out of reach of the small units. Now, dependable and cheap
web hosting services are available across the globe, be it the developed countries or the developing countries. The cost of web hosting in Australia may now be found at par with web hosting in any other part of the world.

Various web hosting services include cheap web hosting and even free web hosting. Paid web hosting types include shared web hosting, clustered web hosting; file web hosting and dedicated web hosting. According to the need and usage, one can select any of the above services to be the most economical and useful.

With free web hosting services, you can open an account with the blogger without any previous experience to use the service. Shared web hosting service, on the other hand, is paid web hosting service and places the web site on a shared server, shared by other web sites. All domain shares the server’s resources.

With a reseller web hosting service, you can become the web host yourself. This service provides a separate server to the user. The fee charged for this service depends upon the account size you have opted for.

Web hosting services have the power to change your fortune within a short span of time, taking your business worldwide. You are free to choose domain name out of the available. A domain name of your own name is also available.

The services available nowadays are very economical, secure, fruitful and user friendly. These services allow the user’s transactions in proper check.

Before going for a web hosting service, you must undertake a short research on your needs and demands. Most web hosting service providers charge fees for some period of time and any negligence in this regard can leave you lesser cost effective and even lagging behind your competition.

What are Domain Name Servers?

Author: Carolyn Clayton
When you open a new Internet page and you type in your website address do you ever wonder what goes on to ensure that you are taken to your desired site? Every time you use the Internet or send an email you are using a domain name to do it and it is through what is known as a domain name server that the domain name and website appears on your screen.

A domain name is the address that people use in order to find you or your company online. It is this domain name that you type into the browser’s address bar to take you to a specific website. Domain names are easy for us to remember but they prove hard for a computer to read. A computer cannot read the words of a domain name; they read numbers instead. These numbers are known as an IP address. Computers use these IP addresses to locate a website, for example a website called domain.com would be known as a series of numbers such as 214.182.103.150. So how do these numbers get changed into a domain name to take you to your desired website? Basically every time you type in a domain name you are using what is known as a domain name server (DNS) to translate the websites IP address into a domain name.

A domain name server is a database and is like no other. This is because no other database gets this many requests sent to it and no other has millions of people continually changing it every day; it is aspects such as these that make this database unique.

Most of us are using domain name servers without even realising it, merely by just using a search engine or browsing through sites on the Internet you are sending requests to a domain name server in order for it to translate the IP address into a domain name. Domain name servers, or DNS, are an incredibly important but completely hidden part of the Internet, and many people often find domain name servers very fascinating. The DNS system forms one of the largest and most active distributed databases on the planet. We don’t actually realise how much we actually rely on domain name servers as without them the Internet would shut down very quickly.

The task of translating domain names to IP addresses sounds like a relatively simple task but you should remember:

• There are billions of IP addresses currently in use, and most machines have a human-readable name as well
• There are many billions of DNS requests made every day, even a single person can easily make a hundred or more DNS requests a day, and there are hundreds of millions of people and computers using the Internet daily
• Domain names and IP addresses change daily
• New domain names get created daily
• Millions of people do the work to change and add domain names and IP addresses every day

Domain name servers are highly important to the Internet and it serves as a phone book for the Internet.